Executive

The Executive Team provides leadership and operational management including strategic and operational planning; as well as reporting to major stakeholders.

Willie Rowe

Chief Executive Officer

Willie Rowe

Chief Executive Officer

Peter “Willie” Rowe is Chief Executive Officer at Screenwest.

Willie has a lifetime’s experience providing corporate affairs and government relations advice and support to governments, industry and community sectors.

As WA Premier Colin Barnett’s Chief of Staff and Richard Court’s Director of Policy, Willie has operated at the highest levels of government. He has direct knowledge of influencing, developing and analysing policy as well as an exemplary network across government, industry and community in Western Australia and Australia.

Now at Screenwest, Willie uses his background of corporate communications, government engagement and issues management to leverage his role as CEO and has a bold vision for his tenure.

Contact Willie

E: willie.rowe@screenwest.com.au
T: +61 8 6169 2101

Lorraine Keane

Chief Financial Officer & Corporate Services Manager

Lorraine Keane

Chief Financial Officer & Corporate Services Manager

Lorraine Keane is Chief Financial Officer and Manager of Corporate Services at Screenwest.

Lorraine delivers across a wide variety of disciplines at Screenwest including financial reporting and analysis, strategic planning, corporate governance, and HR & IT management.

She has considerable experience within several commercial and not-for-profit environments including arts and culture, disabilities and aged care.

Lorraine is a qualified CPA and a Graduate of the Australian Institute of Company Directors. Before joining Screenwest, Lorraine was the General Manager Finance at Senses Australia. She is currently a non-executive director at South Coastal Community Health Services and Community Arts Network WA.

Contact Lorraine

E: lorraine.keane@screenwest.com.au
T: +61 8 6169 2103

Matthew Horrocks

Head of Development & Production

Matthew Horrocks

Head of Development & Production

Matthew Horrocks is Head of Development & Production at Screenwest.

Matt is responsible for the management of Screenwest’s development & production funding programs and manages Screenwest’s $16m WARFF fund. As the head of the funding team he also oversees Business Affairs, Indigenous, Diversity, Production Attraction and Talent Development activities along with current VR/Immersive and Australian/Indonesian co-pro strategies.

Matt has produced short films, documentaries and feature films in New Zealand, most recently BEYOND THE KNOWN WORLD – a NZ/Indian co-production. In the UK he worked in production roles on 28 DAYS LATER and CALENDAR GIRLS.

Matt was a Development Executive, and Industry Training Executive for the New Zealand Film Commission during a highly successful period for the NZ film industry.  He has guest lectured at the University of Auckland, played a key role in setting up Script-to-Screen, and designed and instigated the “Big Screen Symposium,” New Zealand’s leading annual event for film and TV makers.

Contact Matthew

E: matthew.horrocks@screenwest.com.au
T: +61 8 6169 2118

Kath Parkinson

Marketing, Communications & Partnerships Manager

Kath Parkinson

Marketing, Communications & Partnerships Manager

Kath Parkinson is Marketing, Communications & Partnerships Manager at Screenwest.

Across her 20-year career Kath has worked as a communications specialist, journalist, account manager and marketer and has extensive brand, marketing, events management and media advisory experience. She developed her skills during roles in government, publishing and the not-for-profit sector.

Most recently she spent time as a digital producer overseeing website builds for a raft of clients in health services, steered communications during a lengthy stint at Playgroup WA and jumped back into media last year when she worked as a casual producer with ABC Radio.

Contact Kath

E: kath.parkinson@screenwest.com.au
T: +61 8 6169 2106

Development & Production

The Development & Production Team designs, implements and administers initiatives to support and develop Western Australian screen industry practitioners and productions, and build a sustainable screen industry in Western Australia.

Wendy Simmons

Development & Production Executive

Wendy Simmons

Development & Production Executive

Wendy Simmons is the Development & Production Executive at Screenwest.

She assists the Head of Development & Production and Funding Team with high level support, strategic advice & through the co-ordination and oversight of funding programs.

Her responsibilities include management of the grants funding program, including strategic initiative development and implementation, budget and planning, guidelines planning and development, business affairs, stakeholder and broadcaster liaison.

Wendy has studied Film & Television, Graphic Design, Arts Management and ESL (English as Second Language). She has worked in diverse areas including as an ESL teacher, in graphic design, in fashion and retail management and government.  She joined Screenwest in 2011, and has worked across the organisation including in strategic projects, development & production, finance and business affairs.

 

Contact Wendy

E: wendy.simmons@screenwest.com.au
T: 
+61 8 6169 2113

Devina McPherson

Indigenous Executive

Devina McPherson

Indigenous Executive

Devina McPherson is Indigenous Executive at Screenwest.

Devina is a descendant of Yamatji and Noongar, from the Murchison, Gascoyne and the southwest Boojarah and Gnaala Karla Booja country of Western Australia.

Devina is responsible for Screenwest development and production programs involving Indigenous practitioners and content.

Her previous experience includes seven years at the Film and Television Institute as a Producer and Production manager, where Devina brought Indigenous Western Australian stories to the screen through the archival and factual program Indigenous Community Stories. Devina has also previously worked on the Deadly Yarns series for the ABC, and on Bran Nue DaeStraight Shootin and various other short films. Prior to that Devina worked freelance as an editor, photographer, event manager and camera operator.

Contact Devina

E: devina.mcpherson@screenwest.com.au
T: +61 8 6169 2112

Ross Grayson Bell

Scripted Executive

Ross Grayson Bell

Scripted Executive

Ross Grayson Bell is the Scripted Executive at Screenwest.

Ross has had a successful career in the film industry. He developed and produced FIGHT CLUB, executive produced UNDER SUSPICION, and adapted Tom Spanbauer’s novel THE MAN WHO FELL IN LOVE WITH THE MOON.

In 2009, Ross returned to Australia to take up a position as the Head of Screenwriting at the Australian Film, Television and Radio School. In addition to his focus on industry liaison at the school, he convened numerous panels at festivals and conferences around the country.

He remains active as a speaker, producer, screenwriter and script consultant.

Contact Ross

E: ross.graysonbell@screenwest.com.au
T: +61 8 6169 2116

Franziska Wagenfeld

Factual Executive

Franziska Wagenfeld

Factual Executive

Franziska Wagenfeld is the Factual Executive at Screenwest.

Franziska has been working in the Australian film industry as a producer, screen executive and an educator for over two decades. Franziska was Development and Investment Manager at Film Victoria, managed the Victorian office of AFTRS, and was an Executive Producer at Open Channel Productions.

As an independent film-producer, her credits include feature films, documentaries, short films and one-off television dramas, including the independent feature films PLAYING FOR CHARLIE and the Australian feature film IRRESISTIBLE.

Originally from West Berlin, Franziska studied Documentary Filmmaking in San Francisco and Sociology & Politics in Berlin.

Contact Franziska

E: franziska.wagenfeld@screenwest.com.au
T: + 61 8 6169 2110

Gabrielle Cole

Production Attraction & Services Coordinator

Gabrielle Cole

Production Attraction & Services Coordinator

Gabrielle Cole is the Production Attraction & Services Coordinator at Screenwest.

Gabrielle provides professional support and advice to industry practitioners and production companies regarding filming in Western Australia.

She assists in facilitating location recces for potential incoming productions and provides connections to the WA Screen Industry and facilities.

Gabrielle has been an active member of the Western Australian Screen Industry since 2014 in both the Locations and Production Departments. Her impressive list of Production Coordinator credits include BREATH, HOUNDS OF LOVE, THREE SUMMERS and 1%.

Gabrielle has a Bachelor of Arts in Film and Television from Curtin University, as well as Masters in Professional Communications, Screen Studies from Edith Cowan University.

Contact Gabrielle

E: gabrielle.cole@screenwest.com.au
T: +61 8 6169 2117

Eva Di Blasio

Talent Development Manager

Eva Di Blasio

Talent Development Manager

Eva Di Blasio is the Talent Development Manager at Screenwest.

Eva has been an active member of the WA screen industry, working as Company Co-Director and Producer at RKPix before founding Wild Child Productions.

Throughout her filmmaking career, Eva has produced short films including SLEEPWALKING and LET’S SEE HOW FAST THIS BABY WILL GO, ABC Comedy series THE CHINABOY SHOW and feature film SUCKER.

In 2010, Eva produced her debut feature film LITTLE SPARROWS, which received rave reviews and went on to win a number of awards including the WA Screen Award for Outstanding Drama.

Eva also worked on the feature films 1%, OTHERLIFE and PAPER PLANES.

Eva graduated from the Australian Film and Television Radio School with a postgraduate diploma in Producing and Screen Business. On graduation Eva received the Screen Australia Talent Escalator Program Grant to work in Los Angeles where she worked with Village Roadshow Pictures and The Gotham Group.

Contact Eva

E: eva.diblasio@screenwest.com.au
T: +61 8 6169 2107

Simone Flavelle

Diversity Manager

Simone Flavelle

Diversity Manager

Simone Flavelle is the Diversity Manager at Screenwest.

Contact Simone

E: diversity@screenwest.com.au

Shaye Guillory

Development & Production Assistant - Scripted

Shaye Guillory

Development & Production Assistant - Scripted

Shaye Guillory is a Development & Production Assistant for scripted projects at Screenwest.

Contact Shaye

E: shaye.guillory@screenwest.com.au
T: +61 8 6169 2114

Monique Hammond

Development & Production Assistant - Factual

Monique Hammond

Development & Production Assistant - Factual

Monique Hammond is the Factual Development & Production Assistant at Screenwest.

Monique assists the Development & Production team with the management of factual projects and provides administrative support to the Factual Executive, Diversity Manager and Indigenous Executives. She helps with research, reports, correspondence and other tasks related to the development and production funding programs.

Monique has worked on both factual and scripted short films, as well as working as a producer on series 8 of NITV’s Noongar Dandjoo. She continued to share her love of film and support the WA screen industry by volunteering at film festivals around WA. Monique has a Bachelor of Arts in Screen Production from Curtin University.

Contact Monique

E: monique.hammond@screenwest.com.au
T: +61 8 6169 2121

Hannah Outtrim

Business Affairs Manager

Hannah Outtrim

Business Affairs Manager

Hannah Outtrim is Business Affairs Manager at Screenwest.

Hannah provides Screenwest with business, legal and contracting services across the Development & Production Funding, and Communications, Marketing & Partnerships teams.

Hannah is a practicing lawyer with experience in commercial and contracts law and has qualifications in Performing Arts and Media Communications.

Contact Hannah

E: hannah.outtrim@screenwest.com.au
T: +61 8 6169 2119

Caroline Middleton

Business Affairs Support Officer

Caroline Middleton

Business Affairs Support Officer

Caroline Middleton is the Business Affairs Support Officer at Screenwest.

Caroline supports the Business Affairs Executive to contribute to an efficient delivery of legal services. She is responsible for all administrative tasks, reviewing legal documents and drafting correspondence and non complex legal documents.

You can find Caroline drafting development investment agreement’s, attachment and professional development contracts, working with indigenous production and diversity programmes along with ad hoc creative industry agreements.

Caroline joined the Screenwest family in 2010 and has amassed agency experience whilst supporting the production team, working in the locations and film friendly initiatives and as Funding Team Leader.

Caroline moved to Perth from the UK and prior to joining Screenwest worked as a Production Manager and Location Co-ordinator in the heart of London.  She has managed projects across five continents and worked in a location agency bridging the gap between UK property owners and creative industries.  She also spent several years in the HR space training and assessing staff.

Contact Caroline

E: caroline.middleton@screenwest.com.au
T: +61 8 6169 2120

Marketing, Communications & Partnerships

The Marketing, Communications & Partnerships Team promotes Screenwest and the Western Australian screen industry to increase its profile; fosters the WA community’s engagement with local content, the local screen industry and the Screenwest brand; liaises with and keeps key stakeholders informed; and manages partnerships, including the Yagan Square Digital Tower.

Gillian Stephenson

Digital Content Producer

Gillian Stephenson

Digital Content Producer

Gillian Stephenson is Digital Content Producer at Screenwest.

Gillian maintains Screenwest’s online presence and works with the rest of the MarComms team to plan and manage marketing projects. She is responsible for optimising, coordinating and producing multimedia content for Screenwest’s digital channels, including social media, websites and the newsletter.

Gillian previously worked at Shelby Consulting and Your HR On Tap as Marketing Officer where she led the companies’ digital marketing campaigns, social media and website.

Gillian has studied fine art and illustration at a tertiary level and has a Bachelor of Arts in Mass Communication specialising in Web Media and Corporate Screen Production.

Contact Gillian

E: gillian.stephenson@screenwest.com.au
T: +61 8 6169 2125

Alana Swift

Content Programmer/Producer

Alana Swift

Content Programmer/Producer

Alana Swift is Content Programmer/Producer at Screenwest.

Alana Swift is responsible for curating, scheduling and commissioning content for Yagan Square’s 360-degree Digital Tower in collaboration with local artists, filmmakers and creatives.

Alana returned to Perth after working in London in Broadcast television for ten years. Alana has worked in reversioning, commissioning and compliance roles for major broadcasters such as Virgin Media TV, MTV and Discovery.

Contact Alana

E: alana.swift@screenwest.com.au
T: +61 8 6169 2107

Cassandra Jordan

Events, Partnerships & Sponsorships Coordinator

Cassandra Jordan

Events, Partnerships & Sponsorships Coordinator

Cassandra Jordan is Events, Partnerships & Sponsorships Coordinator at Screenwest.

Contact Cassandra

E: cassandra.jordan@screenwest.com.au
T: +61 8 6169 2108

Finance & Corporate Services Team

The Finance & Corporate Services Team provides finance/budget planning, and corporate governance, including compliance. Information and technologies services are provided, as well as human resource management.

Lin Edwards

Senior Accountant

Lin Edwards

Senior Accountant

Lin Edwards is Senior Accountant at Screenwest.

Lin is responsible for Screenwest’s general financial reporting functions, quality control of financial data as well as the supervision of  accounts payable, receivable and payroll functions.

Lin has extensive knowledge in financial reporting, budgeting and forecasting. In her 10+ year career she has held senior accounting roles across various industries.

Contact Lin

E: lin.edwards@screenwest.com.au
T: +61 8 6169 2104

Yogesh Jhala

Finance & Corporate Services Officer

Yogesh Jhala

Finance & Corporate Services Officer

Yogesh Jhala is the Finance & Corporate Services Officer at Screenwest.

Yogesh is responsible for financial functions including Accounts Payables, Accounts Receivable, Payroll and added finance duties. He also provides support to HR and Corporate Services functions and activities.

Yogesh completed his Accounting degree from Victoria, and worked as Finance Officer in Melbourne before moving to Perth. Yogesh has been working in not for profit sector for the past ten years.

Contact Yogesh

E: yogesh.jhala@screenwest.com.au
T: + 61 8 6169 2105

Alison Jackson

Executive Assistant to the CEO

Alison Jackson

Executive Assistant to the CEO

Alison Jackson is Executive Assistant to the Chief Executive Officer at Screenwest.

Alison provides high level administrative and clerical assistance to the CEO, as well as support to the Company Secretary, providing administration support as required.

Alison works closely with the Chair and Members of the Screenwest Board and assists the other members of the Executive Team as necessary.

Alison started out her career in fashion buying in the UK.  After living overseas in the Far East on several stints and having a family, Alison changed career direction to administrative and then executive support roles.  She has held positions in the education, government and private sectors in the UK, Hong Kong and Australia.

Contact Alison

E: alison.jackson@screenwest.com.au
T: +61 8 6169 2124